Central London Property Landlord's Guide

We provide a stress-free and professional service from start to finish

Whether you're a first-time landlord, have a portfolio of properties, or are an overseas investor, our experienced lettings team will provide honest, expert advice to help you achieve your goals.

Circa London is an independent, privately-owned business with a team focused on making your experience seamless and stress-free. Our independence allows us to offer personalised solutions that cater to the unique needs of our Landlords from all over the world, with greater flexibility.

We specialise in securing high-quality, thoroughly vetted tenants and handling every aspect of property management. We listen carefully to your needs and tailor our services to help you maximise your investment returns.

Our most valuable asset is our reputation for excellence. Many clients return to us time and time again and recommend our services. We strive to earn your trust by delivering outstanding results and exceptional customer service.

Meet The Team

Why choose Circa London to let my property

Circa London Sales & Lettings is extremely active in SE1, EC2A, and the surrounding areas of central London. With extensive experience in letting properties in these locations, we have a strong understanding of the current market conditions and can provide an accurate assessment of your property’s rental potential.

Overseas investors can enjoy the same personalised service through our Hong Kong office, headed by Tina Ting, assisted by Sara Ting, our experienced and knowledgeable Head of Client Management. They are dedicated to keeping clients well-informed and providing expert guidance on property investment opportunities in prime central London.

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What services does Circa London offer? 


Let only service

We take care of every aspect of renting your property. This includes proactively marketing your rental property, conducting viewings, negotiating the rent, preparing the tenancy agreement, managing the tenant check-in, and registering the deposit. Our fee for this comprehensive service is payable as a one-time amount, at the start of the tenancy.

Rent collection service

This service includes everything in our 'Let Only' package and in addition, we will collect the rent on your behalf and follow up on any unpaid amounts. Our fee for this service is deducted monthly from the rent to help manage your cashflow. Additionally, we provide Client Money Protection to ensure your funds are fully safeguarded.

Full property management service

Our most popular service combines everything from our 'Let Only' and 'Rent Collection' packages, with the added benefit of a full property management service. This includes regular property inspections and prompt attention to any maintenance issues, ensuring your rental property is well-maintained and its value is protected.

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Refurbishment, Home Staging and Furniture Packages

We have a keen understanding of current tenant needs and a commitment to delivering high-quality accommodation.

We offer specialised services such as refurbishment, project management and work with suppliers to provide furniture packages which can be delivered and installed within 48 hours, giving your property an instant ‘wow’ factor.

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Marketing

When you choose Circa London to let your property in central London, we ensure it receives maximum exposure. With our extensive local knowledge and broad network, we implement effective marketing strategies to secure the best rental price for your rental property.

We have prominent high street offices in Bankside SE1 (Southwark) and Shoreditch EC2A. These strategically located offices on Southwark Street, adjacent to TATE Modern, and Great Eastern Street, have large shop fronts, enabling us to reach a wide and diverse audience.

Our marketing also includes eye-catching ‘To Let’ boards (where appropriate), professionally designed property listings with high-quality photography, floor plans, and virtual tours.

Your property will be listed on major property portals including Rightmove, Zoopla, Onthemarket and GetAgent as well as the Circa London website and our social media channels.

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What is my rental property worth?

The demand for luxury rental homes in prime central London has been steadily increasing so it is crucial to set the correct asking price. At Circa London, we determine market valuations based on our local expertise and the latest rental data from similar properties in the area.

Robby Ellis, our experienced Head of Lettings, oversees all rental market appraisals. If you’re interested in knowing the potential rental value of your central London property, he offers a no-obligation, free appraisal. He'll also provide advice on any improvements that could help attract higher quality tenants and achieve the best rental price.

Additionally, he’ll guide you through the latest rules and regulations to ensure your property is fully compliant before letting.

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FAQs


To ensure speed and efficiency, all formal documents requiring signatures, will be processed via DocuSign. This easy-to-use platform allows you to read, initial, sign, and electronically witness documents from anywhere in the world with just a click.

You will receive the documents via email, along with instructions, and can access them on any smartphone, laptop, or tablet.
The only mandatory insurance for landlords is Building Insurance. For leasehold properties, this is usually included in the service charge (you should double check that it is) and does not need to be arranged separately. However, landlords of share of freehold properties may need to arrange their own policy.

There are various other insurance options available. While none are required, several are highly recommended. Circa London Sales & Lettings can arrange Rent Protection and Legal Expense cover, on behalf of our landlords, as well as advise on Landlord’s contents insurance.
Landlord insurance gives you protection against most risks associated with renting. It covers protection against damage to the property and your contents. However, there are additional policies you can take out to protect such things as missed rental payments or boiler breakdowns.

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The Renters' Rights Bill is proposed legislation designed to enhance the rights of renters in England. While the bill has not yet been approved by the House of Lords, it is expected to become law in 2025.

As members of Propertymark, Circa London Estate Agents is closely monitoring the progress of the bill and will provide updates and clarifications, as they become available.
Most of Circa London Sales & Lettings clients choose to let their rental properties under an assured shorthold tenancy agreement, usually for a fixed term of one year or more, with the option to renew. However, the new legislation, as proposed will abolish fixed term assured tenancies.

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The buy-to-let market has been affected by significant tax and legislative changes in recent years. Whether you're an experienced investor, an 'accidental Landlord,' or a first-time buyer looking to enter the market, Circa London Sales & Lettings is here to help. Call us for expert, impartial advice tailored to your specific situation.

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It's hard to keep on top of the continual updates to regulations applying to the letting of residential property. Making it difficult for Landlords and Tenants to remain within the law.

There are in excess of one hundred rules and regulations that have to be complied with when letting a property. The constant updates to these rules make it difficult for many landlords and tenants to know all of these rules.  This is where we can help and why it is prudent to engage the services of our excellent Management team.

It is our responsibility to make the rental property safe for your prospective tenants. This not only includes repairs to the property, but also that the property complies with the electrical and gas safety requirements, as well as, fire regulations, Energy Performance Certificates and much more.

One of the major changes recently in UK legislation that affected the private rented sector was the Tenant Fees Act. Similarly, there have also been a few updates to the Housing Act 1988. As a Landlord, here are the main things you need to know and comply with:

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All our prospective tenants undergo thorough referencing, by an independent agency, which verifies their identity, employment, credit history, and previous landlord references (when available). Only tenants who pass these checks and receive landlord approval will be offered the property.

In cases where references cannot be obtained, such as for overseas students, we will ask for a Guarantor. Currently it is not possible to obtain Rent Insurance for tenants that cannot be referenced but due to changes proposed within the Renter’s Rights Bill, Insurers are looking in to  being able to provide this.
Our goal is to give you peace of mind and remove as much of the potential stress as possible from the process..

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As registered members of ARLA (the Association of Residential Letting Agents) and TPOS (The Property Ombudsman Scheme), we adhere to a strict code of conduct and are fully compliant with all the relevant health, safety and financial regulations.   We uphold the highest standards of professionalism and ethics in everything we do.
Rental payments are processed and sent to Landlords every Monday, covering any payments received the previous week. Generally, payments are received within 3 working days of our receiving the rent. This may take longer for some overseas bank accounts.
If rent is not received, our system will immediately flag the arrears. Circa London Sales & Lettings will take the necessary steps, including serving notices, to ensure prompt payment.

In the rare case that a tenant cannot or will not pay, we will attempt to resolve the issue directly with the tenant. If we are unsuccessful and instructed by the landlord, we may instigate legal proceeding to regain possession and recover any rent arrears.

As we fully qualify and reference tenants, non-payment of rent is extremely rare. We also recommend Rent Protection and Legal Expense insurance, to safeguard landlords against losses in such situations.
It is a legal requirement to have a valid EPC (Energy Performance Certificate) before the property is let.  An EPC measures the energy efficiency using a scale of A to T and is valid for 10 years. We can arrange an EPC for you.

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Houses in Multiple Occupation (HMO), is an entire house or flat that is rented out to two or more tenants who are not from the same household, as defined by theHousing Act 2004..

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Many Landlords are tempted to save money by creating their own tenancy agreements, using free online templates. However, this is risky and we do not advise it. While it may seem like a cost-effective option, a DIY tenancy agreement can lead to serious financial and legal problems. The consequences of using an improperly drafted contract can far outweigh any savings.

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Tenancy deposit protection schemes were put in place to safeguard renters' deposits from landlords unreasonably deducting some or all of it at the end of the tenancy. TDPs were introduced by the Government in 2007 to mitigate problems between Landlords and Tenants and to create more transparency.

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Unfurnished Properties: The Pros and Cons
Unfurnished rental properties attract tenants seeking long-term stays, as moving furniture is costly and time-consuming. This often leads to fewer void periods and steady income. Tenants bring their own furniture, relieving you of the responsibility for replacements and the costs of wear and tear. Additionally, inventories are simpler, and insurance concerns are significantly reduced.

However, unfurnished rental properties typically rent for less than furnished rental properties. Tenants, especially students or young professionals, may prefer the convenience of a furnished space. If a tenant requests the rental property to be unfurnished, you may need to remove and store any existing furniture.

Furnished Properties: Pros and Cons
Furnishing your rental property can mean you can command a higher rent, and make it more appealing to tenants who need a ready-to-move-in home, such as students or young professionals. This can result in a higher demand and quicker lets. This may be a significant advantage if you're relying on the rental income to cover mortgage payments.

On the down side, furnished rental properties often have higher tenant turnover. You’ll also need to invest in furniture, which can be costly, and you’ll bear the responsibility for replacing worn items.

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When a property is purchased, you sign a lease with the building management, agreeing to pay the service charges and ground rent. It's important to highlight that when valuing the property for lettings, we take the building's facilities into account, as they directly influence the rental price. On the upside, tenants are typically willing to pay a higher rent for properties with the most up to date amenities.
Our London property management team recommend regular rental property inspections during a tenancy to establish that the tenants are looking after your investment property and are not breaching any conditions relating to, for example, the number of occupants, pets, smokers, etc.

An inspection report is vital when checking the tenant's compliance with the terms of the tenancy agreement, particularly concerning cleanliness, neglect, defects, wear and tear and damage, as well as health and safety issues.

Our property managers visit your rental property at a pre-arranged time to complete an inspection and condition report, documented with supporting photographic evidence. They then report to you, together with any recommendations for repair or maintenance work that may be required.

Inspections can help catch minor issues before they become major problems resulting in serious damage to the property and unexpected costs.

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Landlords must be well-prepared to combat the notorious trio of issues that often plague rental properties: dampness, mould, and condensation. These problems tend to rear their ugly heads during the colder months. It essential for landlords to understand their responsibilities and the potential consequences. There are effective prevention strategies that can be put in place.    

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Securing a tenant is more of an art than a science and you only need one person to fall in love with your property and the job is done. Stylishly dressing your rental property gives it the competitive edge that ensures it is inviting and stands out from the competition. You should not ignore the visual psychology aspect of attracting a tenant’s attention. Tenants become interested when they walk through the front door and feel, “I could live here.” If they can imagine themselves making your apartment their home, they are much more likely to rent it.

The time and effort you spend on the presentation of your rental property, will pay huge dividends and research shows that dressing well can increase the rental by up to 20%. Furthermore, the investment you make will be more than covered by the shorter void periods, and therefore the return outweighing the costs.

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