Principal Tower EC2A: A Beacon of Luxury and Modern Living in London

Published: 24/11/2023

Principal Tower EC2A

Principal Tower EC2A stands as a symbol of luxury and modern architecture.

Nestled in the heart of London's bustling EC2A district, this skyscraper is not just a residential building but a testament to innovative design and new urban living. In this article, we'll take a comprehensive look at Principal Tower EC2A, exploring its unique features, the lifestyle it offers, and why it has become a coveted address in London.

As one of the tallest buildings in the City, Principal Tower plays a crucial role. It stands as a landmark for the local neighbourhood and the entire city, marking its significance in the London skyline.

Surrounded by powerful financial institutions, Principal Tower also lies adjacent to the vibrant heart of local communities. The area is alive with buzz and nightlife, including Spitalfields Market's rapidly growing tourist attraction. This market has become a must-visit destination, epitomising the dynamic spirit of London.

Indeed, Principal Tower sits in one of the most exciting parts of the city, if not the world. It's not just a location; it's a lifestyle choice, the epitome of urban living, and a vibrant cultural hub that one would be proud to call home.

Principal Tower EC2A is not just a residential building; it's a landmark of luxury living in London. With its stunning design, strategic location, and array of amenities, it offers an unparalleled living experience. Whether you're looking for a new home or a wise investment, Principal Tower stands as a beacon of modern living in London's vibrant EC2A district.

Historical Context of EC2A Area

The EC2A area, where Principal Tower proudly stands, is steeped in rich history. Once a hub for traders and merchants, the Shoreditch area has transformed over the centuries. Shoreditch is a lively area in East London, part of the London Borough of Hackney. Some nearby areas in Tower Hamlets are also considered part of Shoreditch. It's known for its entertainment history, dating back to the 16th century when it was a hub for Elizabethan theatre. Today, it's filled with pubs, bars, and nightclubs. The busiest spots are near the City of London and along the A10 Road, while other parts are primarily homes.

Historically, Shoreditch was just outside the City of London, centered around Shoreditch Church. This area used to be a suburb and is located at a major crossroads. Shoreditch High Street and Kingsland Road, part of the ancient Roman Ermine Street and modern A10, were key routes out of the city. The east-west roads of Old Street and Hackney Road might have been Roman roads linking important ancient cities while bypassing central London.

Shoreditch Church, also known as St Leonard's, is an old and significant church. It's even mentioned in the nursery rhyme "Oranges and Lemons" – "when I grow rich say the bells of Shoreditch".

The area was also home to a religious community, the Augustinian Holywell Priory, from the 12th century until 1539. It was situated between Shoreditch High Street, Curtain Road, Batemans Row, and Holywell Lane, but there's nothing left of it today.

Architectural Design of Principal Tower

Principal Tower is an architectural marvel. Its design blends aesthetics and functionality, making it a standout in London's skyline.

Principal Tower is designed uniquely with three sections of different sizes, shaped like a cross, each side less than 25 metres wide. This design was chosen because of the limited space available for the tower.

Location and Accessibility

One of the key advantages of living in Principal Tower is its prime location and accessibility, pointing towards Bishopsgate, one of the medieval gateways to London's enchanting historical centre. This area, steeped in 2,000 years of history, still follows a street plan that traces back to medieval times. The significance of creating a place in such a historically rich context cannot be overstated.

The development includes a newly reclaimed plaza, a vibrant space in front of the main office building, notably housing Amazon, and Principal Tower itself. This plaza not only enhances the address but also integrates these buildings seamlessly into the urban tapestry of London. Situated in the heart of London, it offers residents easy access to the city's significant landmarks and transport hubs.

Nestled just minutes from Liverpool Street Station, the tower offers unmatched connectivity. This includes easy access to the imminent Crossrail station, linking residents to a vast rail network and underground routes. The Crossrail, an underground expressway, connects from Whitechapel to Canary Wharf, offering expedient travel across the city.

Residential Life at Principal Tower

Life at Principal Tower is synonymous with luxury and comfort. From high-end apartments to top-notch facilities, it offers a living experience like no other.

At Principal Tower, residents can experience exclusive amenities catering to comfort and convenience. This includes access to a dedicated 24/7 concierge service, ready to assist with various needs at any hour. Additionally, there's a 15-metre swimming pool for relaxation and fitness, perfect for both leisurely swims and invigorating laps. Fitness enthusiasts will appreciate the state-of-the-art gym, equipped with the latest exercise machines and equipment.

For entertainment, a cinema room offers a space for residents to enjoy their favourite films in a cosy, private setting. Moreover, the tower provides a co-working space designed to foster productivity and creativity for those who work from home or need a space for professional endeavours. All these facilities collectively enhance the living experience at Principal Tower, ensuring residents have everything they need right at their doorstep.

Nearby Amenities and Attractions

Living in Principal Tower means being surrounded by many amenities and attractions. Just a short distance from Tate Modern, Principal Place spans 630,000 square feet at the intersection of two dynamic London districts: The City and Shoreditch. Perfectly positioned between Liverpool Street and Shoreditch High Street, this area offers an immersive experience in a vibrant multicultural community. Here, one can explore an array of local restaurants and shops, each adding to the unique energy and culture of the neighbourhood.

FAQs Related to Principal Tower


What are the unique features of Principal Tower?

Principal Tower stands 175 metres tall, making it one of London's tallest residential buildings. It is the only residential project in London designed inside and out by Foster + Partners, globally renowned architects. The architecture features a façade of bronze stainless-steel cladding inspired by its location's local history and culture, blending modernity with the area's industrial aesthetic. Apartments are designed with pale wood floors, white marble, and delicate bronze detailing. The tower offers stunning views across London, with floor-to-ceiling glazing enhancing space and light.

How does Principal Tower contribute to the London skyline?

Principal Tower is poised to become a world-class building in London's iconic skyline, joining landmarks like The Gherkin, The Cheesegrater, and the Walkie-Talkie. It's known for its impressive height and architectural design that harmonises with London's mix of historical and modern structures.

What types of apartments are available in Principal Tower?

Principal Tower comprises various apartment types, including spacious one, two, and three-bedroom apartments. It also offers luxurious penthouses with expansive terraces and interiors, providing panoramic views of London.

What are the investment benefits of buying a property in Principal Tower?

The tower's prestigious location in the financial centere of London and near trendy Shoreditch makes it a highly desirable property. The exclusivity of being designed by Foster + Partners adds to its investment appeal. Its luxury amenities, high-end finishes, and central location contribute to its potential for value appreciation. Get in touch with us for more information.

How does Principal Tower ensure the safety and security of its residents?

Principal Tower offers a 24-hour concierge service akin to a five-star hotel experience, ensuring resident needs are met efficiently. An underground car park is available for private vehicle and bicycle storage, accessed via two state-of-the-art car lifts for optimum security.

Investment Potential

Investing in an apartment at Principal Tower is not just about owning a luxury home; it's a wise financial decision. For more specific details about Principal Tower, contact our Shoreditch or Southwark office.
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